Thursday 23 May 2013

Olympus said it, finally


I went to the DPReview site today to double-check some info. I used to be a regular reader of the site but at some point the image quality and capacity of digital cameras exceeded my needs, so I've lost a great deal of interest in the latest cameras. There was a big ad on the top with something like this "do you know that DSLRs stay at home 90%?" Obviously, I went to check the thing. It was Olympus promoting their PENs.

Finally the advertising for CSC goes to the main advantage of mirrorless cameras, which is  a small size.  Other features might be important to some people, e.g. EVF and lack of mirror slap, but DSLRs win in most other aspects: lenses, fast autofocus, battery life. The truth is: on casual day not many people want to carry an extra 2-3 kg in big dedicated bag. Most people I know don't give a thing on wi-fi in camera or any other fancy thing. They take pictures, so they want to have a portable camera with the image quality above the smartphone level. It can be the tried and trusted Olympus C-8080, or a modern advanced compact camera, or a mirrorless camera. The camera that is always with you.

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