Thursday 2 August 2012

Why compact cameras with 1' sensor are imminent


Sunset at Toowong
Mid-summer sunset in Brisbane. Fuji X10, sunset mode + GIMP

Sometimes the sunset colors are just unbelievable. I had just few minutes to go outside and take some pictures. I wish I would have a better position.

Anyway, lets talk about cameras and sensors. Sony RX100 is now listed as best selling camera on Amazon, and nearly all top threads on Sony Cameras forum on the dpreview are dedicated to this model. In Australia the RX100 is more expensive than Canon G1X (based on prices in Photo Continental, my favorite camera shop in Brisbane). People are ready to pay premium for such innovative products.

 So, who will produce next compact camera with 1' sensor? Who will combine 1' sensor with good optics (bright lens, sharp across the frame). I would bet on Olympus. They can get sensor from Sony.

Nikon probably will not do that because such camera will compete with the Nikon 1. Canon used bigger sensor in G1X, and it is unlikely that the company would design optics for another sensor size instead of new mirrorless lenses. Panasonic can do it but the company just released the latest advanced compact with smaller sensor, so they need to make a new sensor and design the camera. Pentax does not have advanced compact at the moment. Ricoh probably can do it, but probably without zoom. Samsung can do it but not any time soon. Fujifilm is busy with X100 replacement, new mirrorless system camera and the X10 sensor replacement. I wish they would put such big sensor (1') behind X10-like lens.


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